YouTube Ads · India
YouTube ads agency for lead generation in India
We use YouTube and Demand Gen to create demand that Search and remarketing later convert: short video ads, lead form extensions and audience lists built from your best customers, measured on qualified leads, not views.
How we run it
YouTube Ads built for qualified leads
Same principles as every channel we run: tracking first, a written lead standard, and CRM outcomes fed back to the platform.
- Short, direct creative: 15–30 second ads with one offer and a clear next step.
- Customer-match audiences: lookalikes of customers, not of every form filler.
- Demand Gen lead forms: where the audience and offer suit an instant form.
- Measured honestly: view-through and assisted conversions reported separately from direct leads.
Formats
Which format fits which goal
| Format | Best for | Trade-off |
|---|---|---|
| In-stream video | Reach and recall | Assists Search; few direct leads |
| Demand Gen | Prospecting with lead forms | Direct leads at lower cost |
| Video remarketing | Warm visitors | Lifts conversion on Search and site |
Our lead standard
What we count as a qualified lead
Before a campaign starts, we agree a written definition with you. Every lead we report is checked against it. Leads that fail are reported too, with the reason.
- Reachable. A real person answers on the number or WhatsApp they gave.
- In your area. Inside the cities or emirates you serve.
- Real intent. Budget and timeframe meet the minimums you set.
- Not a repeat. No duplicates, competitors, job seekers or vendors within 30 days.
Packages
Published prices. Ad spend goes straight to the platforms.
You pay Google, Meta, LinkedIn or Microsoft directly, so you always see what was spent. Our fee covers strategy, build, optimisation and reporting.
Launch
Run one paid channel properly, with tracking you can trust.
₹25,000/month
For ad spend of ₹50,000–2 lakh a month
- One paid channel (Google, Meta or LinkedIn)
- GA4 + Google Tag Manager conversion tracking
- One landing page
- WhatsApp click-to-chat tracking
- Monthly report on cost per qualified lead
3-month minimum
Start with a free auditGrowth retainer
Leads exist, but cost or quality is unstable.
₹60,000/month
For ad spend of ₹2–8 lakh a month
- Two paid channels
- Two landing pages with A/B tests
- Call tracking
- CRM sync
- Fortnightly review calls
3-month minimum
Start with a free auditLead Engine
Paid, organic and AI search working as one system.
₹1,20,000/month
Plus 10% of ad spend above ₹10 lakh
- Up to four paid channels
- Organic lead pipeline: commercial pages, local SEO, AI search
- Conversion layer: landing pages, WhatsApp, call tracking
- Lead-quality loop: scoring + offline conversion import
- Live dashboard by channel and country
6-month minimum
Start with a free auditPerformance Hybrid
A lower base fee plus a fee for each lead that meets a written definition.
base₹20,000/month
+ ₹300–1,500 per qualified lead
Needs ad spend of ₹2 lakh+ a month
- Launch or Growth scope
- Written lead definition, agreed up front
- Read access to your CRM or lead sheet
- Monthly cap on per-lead fees
- Same-day lead response from your team
3 months, after a 30-day baseline
Start with a free auditFAQ
Questions we get asked
Something else? Ask us on WhatsApp. A person replies, not a bot.
Can YouTube ads generate leads directly?
Some, through Demand Gen lead forms. YouTube’s main job in a lead engine is creating demand that converts later through Search and remarketing.
Do you only run YouTube Ads?
No. We recommend the channel mix in the free audit; YouTube Ads is usually one part of a lead engine alongside Search, organic and the conversion layer.
Who owns the ad account?
You do. Accounts and tracking are set up in your name, and you pay the platform directly.
Related
Free · 20-minute call · Written fixes
Find where your leads leak.
A free lead engine audit: we review your tracking, campaigns, landing pages and CRM flow, then send a written list of fixes in order of impact. No obligation.