Google Ads · India
Google Ads management company in India
We manage Google Ads for Indian businesses on one measure: cost per qualified lead. Search, Performance Max and AI Max are set up on clean first-party conversion data, with offline conversion import so bidding follows leads your sales team would actually call.
How we run it
Google Ads built for qualified leads
Same principles as every channel we run: tracking first, a written lead standard, and CRM outcomes fed back to the platform.
- Conversion tracking first: GA4, GTM and enhanced conversions for leads, checked before any spend increases.
- Search that matches intent: keyword and AI Max settings tied to services and cities you serve.
- Performance Max with guardrails: brand exclusions, asset quality and lead-quality signals.
- Offline conversion import: qualified and won leads sent back weekly, then daily.
Formats
Which format fits which goal
| Format | Best for | Trade-off |
|---|---|---|
| Search (incl. AI Max) | Existing demand | Primary lead source for most service businesses |
| Performance Max | Scale once data is clean | Can chase cheap leads without quality signals |
| Demand Gen / YouTube | Creating demand | Lower cost, needs remarketing to convert |
Our lead standard
What we count as a qualified lead
Before a campaign starts, we agree a written definition with you. Every lead we report is checked against it. Leads that fail are reported too, with the reason.
- Reachable. A real person answers on the number or WhatsApp they gave.
- In your area. Inside the cities or emirates you serve.
- Real intent. Budget and timeframe meet the minimums you set.
- Not a repeat. No duplicates, competitors, job seekers or vendors within 30 days.
Packages
Published prices. Ad spend goes straight to the platforms.
You pay Google, Meta, LinkedIn or Microsoft directly, so you always see what was spent. Our fee covers strategy, build, optimisation and reporting.
Launch
Run one paid channel properly, with tracking you can trust.
₹25,000/month
For ad spend of ₹50,000–2 lakh a month
- One paid channel (Google, Meta or LinkedIn)
- GA4 + Google Tag Manager conversion tracking
- One landing page
- WhatsApp click-to-chat tracking
- Monthly report on cost per qualified lead
3-month minimum
Start with a free auditGrowth retainer
Leads exist, but cost or quality is unstable.
₹60,000/month
For ad spend of ₹2–8 lakh a month
- Two paid channels
- Two landing pages with A/B tests
- Call tracking
- CRM sync
- Fortnightly review calls
3-month minimum
Start with a free auditLead Engine
Paid, organic and AI search working as one system.
₹1,20,000/month
Plus 10% of ad spend above ₹10 lakh
- Up to four paid channels
- Organic lead pipeline: commercial pages, local SEO, AI search
- Conversion layer: landing pages, WhatsApp, call tracking
- Lead-quality loop: scoring + offline conversion import
- Live dashboard by channel and country
6-month minimum
Start with a free auditPerformance Hybrid
A lower base fee plus a fee for each lead that meets a written definition.
base₹20,000/month
+ ₹300–1,500 per qualified lead
Needs ad spend of ₹2 lakh+ a month
- Launch or Growth scope
- Written lead definition, agreed up front
- Read access to your CRM or lead sheet
- Monthly cap on per-lead fees
- Same-day lead response from your team
3 months, after a 30-day baseline
Start with a free auditFAQ
Questions we get asked
Something else? Ask us on WhatsApp. A person replies, not a bot.
How much does Google Ads management cost in India?
Our packages start at ₹25,000 a month plus ad spend; published Indian ranges run from about ₹20,000 to ₹3,00,000 a month or 10–20% of spend.
Do you work in Hindi and regional languages?
Ad copy in Hindi and major regional languages can be added on request, tested against English on cost per qualified lead.
Do you only run Google Ads?
No. We recommend the channel mix in the free audit; Google Ads is usually one part of a lead engine alongside Search, organic and the conversion layer.
Who owns the ad account?
You do. Accounts and tracking are set up in your name, and you pay the platform directly.
Related
Free · 20-minute call · Written fixes
Find where your leads leak.
A free lead engine audit: we review your tracking, campaigns, landing pages and CRM flow, then send a written list of fixes in order of impact. No obligation.